Does Your Florida Keys Business Have a Blog? Today’s Consumers Read Blog Posts Before They Buy

This new generation of consumers came of age in the thick of the technology boom and the midst of the Great Recession. This has made this new generation of consumers more cautious buyers. They have the tools to thoroughly research purchases before making them and the understanding of why it’s important not to make wasteful or uneducated purposes. They are determined to not live their adulthood with the same financial stressors their families experienced while they were growing up. So, what that means is this generation of consumers are far more likely to read up on your products and services before they leave for their Florida Keys micro-cations.

At least one-third of millennials say that they prefer to read blog posts before they spend their money on something. That’s compared to a mere three percent of them who get their information from traditional forms of advertising. On the whole, this generation is simply not full of impulse-consumers. They generally like to feel confident in what they buy and also confident that the retailer, brand or merchant is aligned with their values too.

Make sure that your blog is not too cluttered though. 94 percent of Digital Information World users surveyed say that they dismiss and even mistrust a website that has cluttered, poorly designed pages. Blog hosts like WordPress and Tumblr have user-friendly, predesigned, free, built-in templates that can help you create an attractive space for your blog.

Hot Key West Business Opportunities

$20,000,000

101600 Overseas Highway KEY LARGO, Florida

3 Beds 3 Baths 3,717 SqFt

$10,500,000

139 Seaside Avenue KEY LARGO, Florida

5 Beds 7 Baths 6,740 SqFt

$9,995,000

5730 4Th Avenue Stock Island, Florida

9 Baths 6,444 SqFt

$9,900,000

1622 Overseas Highway MARATHON, Florida

3,400 SqFt

$8,500,000

12685 Overseas Highway MARATHON, Florida

5,607 SqFt

$7,500,000

517 Duval & 518 Bahama Street KEY WEST, Florida

4 Baths 7,854 SqFt

$5,995,000

3428 Roosevelt Boulevard N 1,2,3,4,5,6 KEY WEST, Florida

7 Baths 8,046 SqFt

$5,250,000

Key Largo, Florida

2 Baths 4,680 SqFt

$4,900,000

96180 Overseas Highway KEY LARGO, Florida

3 Beds 3 Baths 1,445 SqFt 0.960 Acres

$3,750,000

919 - 921 Duval Street KEY WEST, Florida

9 Beds 6 Baths 4,173 SqFt

$3,250,000

101350 Overseas Highway KEY LARGO, Florida

2 Baths 6,674 SqFt

$2,725,000

1100 Indies Drive S Duck, Florida

4 Beds 4 Baths 3,402 SqFt 0.290 Acres

$2,400,000

100150 Overseas Highway KEY LARGO, Florida

2,436 SqFt

$2,200,000

352 Seaview Drive E Duck, Florida

2 Beds 3 Baths 1,440 SqFt 0.190 Acres

$1,999,000

218 Bristol Court Tavernier, Florida

3 Beds 2 Baths 1,628 SqFt 0.150 Acres

Are You Looking for Commercial Property in the Florida Keys?

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