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Three Easy Ways To Advertise Your Business

Whether you are attempting to gain more customers or sell your business, the key to success is attracting the right people who may have an interest in what you have to offer. This can be somewhat intimidating, especially to a new business owner. The truth is, no matter what line of business you are in, there are going to be people who are interested and people who are not interested. One of the keys of being successful is honing in on the interested people, and not being offended by those that are not. It’s a far better way of advertisement to get would-be customers to come to you, instead of chasing people that aren’t remotely interested. This will leave you frustrated and feeling defeated. Advertising is truly one of those times that you need to work smarter, not harder. If you know your target audience, you are far ahead of the game. This may require a little bit of homework, depending on what your line of business is. The time you invest will pay richly in dividends.

Three Easy Ways To Advertise Your Business

  • Have an open house
  • Start a blog
  • Join a message board centered around the product of service that your business provides

Having an open house may seem like old news, but there’s ways to put a new slant on it. Don’t just have an informational booth – boring! Instead, host a class that may be connected in some way to your business. You could have tables set up that allow customers to make beaded lanyards or bracelets, decorate their own cookie, tie dye a T-shirt – think outside the box! When people are able to connect an enjoyable activity along with something that they can bring home that they feel has value (note: your magnets and pens probably don’t have much value to them), they are able to associate your business with something fresh and exciting. Get creative about what you offer at your open house, and keep some kid-friendly feel-good music on, and plenty of lemonade and/or coffee available.

People love to read blogs. Why? It’s a fun way to literally read other people’s business! What better way to connect with people than to share your thoughts and ideas? Of course, you need to keep it politically correct – remember that views on politics and religion are bound to offend. But sharing your experiences of living in the area as a child, a personal battle you’ve overcome, your favorite way to de-stress and unwind, your favorite recipes, etc., will allow your customers to get to know you and “follow” you! If you make your posts shareable, you will reach an even larger audience. Blogging is therapeutic for you, too – just be sure that you don’t name people who don’t wish to be named, keep things positive, and always be sincere and real. Being “human” is something that will win a lot of hearts and a lot of business!

Almost every hobby or business these days has a message board or business community that is dedicated to it online. It’s a place where people who share certain interests, trials, and triumphs can come together to support each other and bounce ideas off each other. This is a perfect opportunity for you to “sell yourself” and your brand – not only by what you post, but how you respond to other people’s posts. People want to patronize businesses where the owners are thoughtful, kind, and invested in the community. Make sure that you’re regularly giving advice and kudos to new entrepreneurs and helping people when you can. People will notice YOU first, and then they will want to click on your business link. Relationships aren’t always made in the flesh – they can also be cultivated from your persona on social media, so make yours a good one.

Hot Key West Business Opportunities

101600 Overseas Highway $20,000,000

101600 Overseas Highway KEY LARGO, Florida

3 Beds 3 Baths 3,717 SqFt

139 Seaside Avenue $10,500,000

139 Seaside Avenue KEY LARGO, Florida

5 Beds 7 Baths 6,740 SqFt

1622 Overseas Highway $9,900,000

1622 Overseas Highway MARATHON, Florida

3,400 SqFt

517 Duval & 518 Bahama Street $7,500,000

517 Duval & 518 Bahama Street KEY WEST, Florida

4 Baths 7,854 SqFt

3428 Roosevelt Boulevard N 1,2,3,4,5,6 $5,995,000

3428 Roosevelt Boulevard N 1,2,3,4,5,6 KEY WEST, Florida

7 Baths 8,046 SqFt

$5,250,000

Key Largo, Florida

2 Baths 4,680 SqFt

96180 Overseas Highway $3,999,999

96180 Overseas Highway KEY LARGO, Florida

3 Beds 3 Baths 1,445 SqFt 0.960 Acres

919 - 921 Duval Street $3,750,000

919 - 921 Duval Street KEY WEST, Florida

9 Beds 6 Baths 4,173 SqFt

155 Atlantic Circle Drive $3,675,000

155 Atlantic Circle Drive KEY LARGO, Florida

3 Beds 2 Baths 2,694 SqFt

101350 Overseas Highway $3,250,000

101350 Overseas Highway KEY LARGO, Florida

2 Baths 6,674 SqFt

100150 Overseas Highway $2,400,000

100150 Overseas Highway KEY LARGO, Florida

2,436 SqFt

325 Calusa Street 231 $2,000,000

325 Calusa Street 231 KEY LARGO, Florida

3 Beds 3 Baths 1,571 SqFt 0.040 Acres

218 Bristol Court $1,999,000

218 Bristol Court Tavernier, Florida

3 Beds 2 Baths 1,628 SqFt 0.150 Acres

23 Tortuga Drive $1,950,000

23 Tortuga Drive KEY LARGO, Florida

10 Beds 6 Baths 4,091 SqFt 0.450 Acres

23 Tortuga Drive $1,950,000

23 Tortuga Drive KEY LARGO, Florida

10 Beds 5 Baths 4,091 SqFt

Are You Looking for Commercial Property in the Florida Keys?

Use our site to search commercial real estate in Key West and all of the Florida Keys. Unlike the “big name” sites out there, our site is directly connected to our local MLS and is updated with new properties every HOUR. By creating a Property Manager account you can stay on top of the newest businesses that go up on the market and get Price Change alerts so you can stay ahead of other buyers and beat them to the best deals!

In the meantime, check out these 1-click searches:

  • All Businesses for Sale
  • Office Buildings
  • Hotels, Motels & Bed & Breakfasts
  • Bars & Restaurants
  • Marinas for Sale in Key West
  • Investment Properties
  • Business Opportunities

Newest Key West Commercial Properties on the Market

If you missed it last time this property is back on the market. A rare opportunity on Lower Matecumbe. The potential is limited only by the imagination. This prime location on US 1 with open water ocean views is zoned NC (Neighborhood Commercial.) Also listed as a Multi-Family dwelling. Originally permitted by Monroe County as a 3 unit apartment building, today it has a 2 bedroom 1 bath unit upstairs with a good monthly rental history. A 7-day vacation license from Islamorada is possible. Downstairs has an office with an ocean view with a kitchen/dining room and a bedroom and half bath. The 6900 sq ft lot is fenced on both sides and the rear for privacy, an outdoor shower, washer and dryer and trailer storage while the front is open for parking and presently a rental business for kayaks and bicycles. The office with a view is occupied by a Mai D'cor a home design center. Zoning allows for a variety of other ventures in this perfectly located residential/commercial property $1,590,000 Active

74452 Overseas Highway ISLAMORADA, Florida

3 Beds 2 Baths 3,346 SqFt

Rare opportunity to own a versatile property in the heart of Key West's vibrant Truman Waterfront. This property has been home to several Grocery Stores making it the perfect investment for those who seek flexibility and multi-purpose functionality. Loaded with potential, this property sits on a large 94.6 X 43 foot lot approximately 4067 square feet. Located on the corner of Truman Avenue and Emma Street with a 1200sf building being sold ASIS. Many possibilities with the NEW Truman Waterfront Park, Amphitheater, Fort Zachary Taylor beach park all nearby. Future use based on city approval. $1,400,000 Active

200 Truman Avenue KEY WEST, Florida

1,200 SqFt

Hard to find small office space available in Old Town! Freshly updated professional offices 170sf for $1000+ per month. Join the friendly business environment at Key West Theater catering to local small business owners. Wifi, electric and water included, sales tax is in addition to the monthly rent quoted. $1,000 Active

524 Eaton Street 211 KEY WEST, Florida

2 Baths 16,470 SqFt

Hard to find small office space available in Old Town! Freshly updated professional offices 290sf for $1300+ per month. Join the friendly business environment at Key West Theater catering to local small business owners. Wifi, electric and water included, sales tax is in addition to the monthly rent quoted. $1,300 Active

524 Eaton Street 208 KEY WEST, Florida

2 Baths 16,470 SqFt


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Posted in: Business Solutions, Buyers, Buying Commercial Real Estate, Hospitality Businesses, Owning a Business, Sellers, Social and Community Events Tagged: advertising on social media, forming business relationships, modern ways to advertise your business, Three Easy ways to advertise your business

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